Beauty

Beauty sector: which are the main ones?

Knowing the beauty sectors that are on the rise can help you figure out which specialization to pursue. So see what they are!

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Discover the main sectors of the beauty sector

Setores da área da beleza
Beauty sector

Most people believe that beauty is much more than just looking good on the outside. Well, it is also necessary to be well on the inside, that is, to show a general well-being, since the appearance is linked to this, and for this reason some sectors of the beauty area are on the rise.

To meet the new demand that arises in the market, professionals in the beauty sector must be creative, seeking alternatives to boost their business in this growing segment. 

It is worth mentioning that, due to this segmentation, new rhythms are reached in the sectors of the beauty area.

However, on the one hand, there are high-class salons that tend to have high prices and, on the other hand, new spaces are opened to work in the area of interest. 

In addition, there are more establishments where the professional environment requires immense quality and experience to deliver the best service and product to their customers. Therefore, the key point of everything is: quality and experience.

Therefore, if you are interested in following in one of the sectors of the beauty area, see what the options are.

What are the areas of beauty?

Setores da área da beleza
Beauty sector

Most people believe that the area of beauty is only related to the services provided in a beauty salon, and this is not true.

In fact, there is a wide segmentation in the sectors of the beauty area, with 5 careers that stand out. 

However, those interested in continuing in the beauty market tend to follow the make up & hair stylist specialization. In addition, these areas cover a lot of opportunities for acting in the area. 

However, if you are looking for an opportunity in the beauty sector, it is worth knowing what the main areas of activity are. Therefore, below, the 5 possibilities that you can act:

  1. Professional makeup: One of the main areas of activity is, without a doubt, professional makeup. These professionals need qualifications and skills to apply beauty products to their clients' faces;
  1. Aesthetics: To work in the area of aesthetics, the professional must specialize in beauty and health treatments. These professionals need to maintain the health, well-being and beauty of clients;
  1. Hairdresser: Undoubtedly, the hairdressing area is the most followed by professionals working in the beauty market. They are responsible for cutting, combing and caring for all types of hair;
  1. Barber: Just like the hairdresser, barbers are one of the professionals that are on the rise in the beauty industry. After all, they are responsible for cutting, combing and caring for all types of hair;
  1. Mani Pedi: Another area that you can pursue is manicure/pedicure. These professionals are responsible for the treatment of the hands and feet, whether for trimming, polishing or applying nail polish to the clients' nails.

Which sectors of the beauty area are on the rise?

Even in the midst of the economic crisis, the beauty sector has only grown in recent years! So, this is one of the main benefits of investing and specializing in these areas. 

All people who aim to invest in a business in this sector should keep in mind that it is a market in constant growth, that is, that it continues to prosper continuously.

And, due to this constant search for services in the beauty sector, there is a range of options for those who want to open their own business.

Also, because of this feature, franchisees can decide which area of interest and select their target audience.

Most professionals in this market work with the sale of cosmetics, aesthetic procedures and makeup.

However, in addition to those that offer eyebrow design, hair or nail treatment and other options. 

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5 promising careers in the beauty sector in 2021

Setores da área da beleza
Beauty sector

If you are interested in opening your own business in the beauty industry, but don't know which one to pursue, knowing what promising careers are can help!

So, check out the 5 promising careers within the beauty sector below:

1. Barber

Even though the barber is an old profession in the area of beauty, it has undergone some transformations and is currently one of the establishments that offers the greatest return to professionals.

During a training course, it is possible to learn the main techniques in the area, as well as skills to carry out hair transformation for men. In addition, they also understand the best way to serve customers. 

2. Eyelash design

One of the services most sought after by women today is eyelash design. These professionals work on the lengthening and volume of the threads, bringing an efficient and very natural result.

In addition, due to this high demand, this is one of the most profitable sectors in the beauty area. In some cases, these professionals manage to earn more than R $5 thousand monthly. 

3. Eyebrow design

As with eyelash design, eyebrow design is yet another service that is much sought after by women today. And, moreover, by men. 

However, with the exact training, the professional can perform an excellent service! This leaves the clients face as harmonious as possible. 

Therefore, by knowing the correct techniques and skills, it is possible to stand out in the eyebrow design market! Also, build the ideal design for each type of face. 

4. Massage

Currently, an area that does not stop growing in Brazil is professional massage. 

When the professional knows how to perform a relaxing massage, he will be able to develop the general well-being of the clients. 

However, not to mention that, with this massage, it will be possible to improve blood circulation, eliminating all toxins from the body. 

5. Professional makeup

Last but not least, professional makeup is another area of great prominence in the beauty market.

With the help of a specialization course, the professional will be able to stand out among competitors! 

Not to mention that, with the internet, the search and demand for these professionals is on the rise! 

Cosmetic market trends 2021

Knowing the trends in the cosmetics market in 2021 is essential, especially to stand out in the beauty market! Find out what they are here.

About the author  /  Aline Mesquita

Professional writer and Systems Analyst, passionate about writing and learning! Specialized in Content Marketing and SEO.

Reviewed by  /  Samantha Scorbaioli

Senior Editor

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